Google has announced the ability to track “social interaction.” Social interaction are actions taken on your site by users that click your “tweet this” and a Facebook “like.” This functionality is not supported natively in the Google Analytics code so you’ll have to make a few tweaks. Google has a complete list of the tweaks you need here. In order to properly track social interactions your Google tracking code will be about twice the length as “standard” and you’ll have to modify every social button on your site. (Hope you used includes!)
