I just got an email informing me of a new AdWords feature coming out in beta. Beginning at the end of September, Google will begin automatically creating and enabling ads in my AdWords account. I’ll get a notification and an email about the new ads and if I don’t do anything about it, the ads will be turned on and start running. Yikes. If Google is going to do it, it’d sure be nice if the ads would be held for manual approval before going live. This should be an interesting one. Google’s going to do what’s best for Google here and that’s pad their wallet. I wonder how long until they launch a “feature” that will automatically increase my budget to accomidate all the new ads…
